Company

Why We Switched to a Usage-Based Pricing Model

Transparency is key. Here's why we decided to align our pricing directly with the value our customers get from Zekroz.

M
Maharana Sarkar
Nov 18, 20256 min read
Why We Switched to a Usage-Based Pricing Model

Why We Switched to a Usage-Based Pricing Model

Pricing is one of the hardest things to get right in SaaS. Too high, and you scare away small businesses. Too low, and you leave money on the table while struggling to support enterprise clients. For a long time, we stuck to the traditional "per seat" model. But we realized something important: seats don't equal value.

The Problem with Per-Seat Pricing

In recruitment, a hiring manager might only need to log in once a month to review a few candidates. Why should a company pay the same amount for that user as they do for a power recruiter who is on the platform 8 hours a day?

It created friction. Companies would share logins (a security nightmare) or limit access to key stakeholders just to save on license costs. This goes against our mission of collaborative hiring.

Aligning Price with Value

At Zekroz, our value comes from the AI Interviews we conduct. That is the core unit of work. So, we decided to shift our pricing to align with that metric.

How It Works

  • Unlimited Seats: Invite your whole team. Hiring managers, interviewers, HR admins—everyone gets a login.
  • Pay Per Interview: You only pay for the AI interviews you actually run.

The Results

Since making the switch, we've seen:

  1. Higher Adoption: More team members are logging in and collaborating.
  2. Reduced Churn: Customers feel they are paying a fair price for what they use.
  3. Better Feedback: With more stakeholders involved, the quality of hiring decisions has improved.

We believe usage-based pricing is the future of SaaS, and we're proud to lead the charge in the recruitment space.